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Home » Business » A Beginner's Guide to Selecting Storefront Software

kilianallen
Article written by kilianallen

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A Beginner's Guide to Selecting Storefront Software

Submitted by kilianallen
Wed, 10 Jun 2009

Storefront software enables business owners to manage all ecommerce through a range of features. Daily transactions are not complicated so it is just a few features that are really required. While considering several factors, it is also important to ensure that the storefront software supports the payment gateway you plan.

Features to Check While Buying Storefront Software

These are essential features to consider while buying storefront software:

Shopping Cart: Every time you step in to make a purchase for your provisions, your first requirement is a shopping cart, which is the same for online shoppers. In fact, a virtual shopping cart is similar to an actual one because it lets online shoppers collect the selected items to the cart. They can also remove them if they want to. Based on whatever items that buyers add or remove, the virtual cart gets automatically updated. At times, with product updates, the final billing costs are also altered.

E-mail Notification Functionality: A storefront software with an automated email notification will keep customers informed about order receipts and shipping status. It would be an added advantage to have storefront software that supports gift messaging, product update notifications and newsletter dispatch.

Technical Support: Technical support is essential when you buy storefront software. It must have 24/7 email and telephonic support. Online shoppers demand instant resolution of their queries or problems. For do-it-yourself troubleshooting, verify that it is supported by video tutorials and online manuals to correct minor issues.

Discounts and Gift Certificates: This involves offering discounts and personalized gifts to keep your customers happy. Your selected storefront software should accept discount and coupon codes.

Extensive Delivery Options: Another way to guarantee customer satisfaction is to ensure that storefront software allows customers to view product status. In addition, the program must support monitoring of shipping discounts, printing of shipping labels and calculation of shipping costs based on zip codes.

Inventory Management Tools: These are a necessity for business owners, as they decide the products to be displayed on the homepage. It also sends spontaneous product alerts when the inventory falls below the mark-up level. Such tools are also capable of updating pricing and changing shipping specifications.

Thumbnail Image Capability: It should be possible to place thumbnails next to the product listing. When users click on thumbnails, the storefront software must magnify the image. For highlighting a particular product, the storefront must support changes in thumbnail sizes.

To procure storefront software embedded with essential features to boost the success of your online business, visit www.pinnaclecart.com.

 

Pinnacle Cart offers an easy to setup and use, ecommerce store software that helps you drive traffic to your store, merchandise your products, manage your customers and orders plus so much more.


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