How to produce a demo video that sells

You want to make sure you leave a lasting image on the minds of the “hiring” companies. They may not hire you immediately and it may be months down the road, but if you put together a professional and entertaining video clip that portrays you as an expert in your field, then they will remember you!
Have a “comfortable and “warm” background setting
Your demo video should always show you speaking within the first minute or so of the video; you want to catch the audience and the energy they are generating such as clapping, laughing, listening carefully and possibly jotting down notes
Your first anecdote or presentation needs to be the most important thing you have; you only have 2-3 minutes to WOW the attention of the “hiring” company (meeting planners, associations, organizations, and groups)
Show yourself open on the platform; don’t “hide” behind anything
Energy is the toughest thing to capture on film; create energy with your body movements (use the stage fully) and pitch your voice firmly
Try to tape the type of audience that you enjoy the most to work with
When taping make clear what you are an expert on and use your best stories
Show your excitement about the topic you are speaking on
Use a little humor
Tape at least 6 -10 minutes long
Keep any one-on-one interviews short
Avoid taping empty seats or things that may be distracting
Use music underneath your presentation to add energy
Your video tape / CD / DVD cover
Packaging: should be very attractive with a full-length picture of the speaker
Top: the title / topic of your program should appear notably
Middle: leave a blank space reaching to the bottom - this is where you will attach an eye-catching label with your contact information
Bottom: the speaker's name should go across the bottom of the cover
Back: list 3 or 4 of your best testimonials - keep them brief

Being a creative and resourceful business growth expert for 23 years Wendi McNeill coaches, encourages, and teaches speakers, coaches and authors how to take the essential baby steps, while completely focusing on one step at a time so they can advance to the next level in their speaking business. Wendi offers valuable tips and advice on marketing and growth strategies providing speaking leads, speaker services, and resources that help boost their business both online and off. To learn more about Wendi visit her online at www.CharliJane.com.