A step by step web-site success plan

Little by little, that is definitely the way to go to have yourself a successful web-site in one year.

If you think 1 year may be to long then I'm afraid you will be frustrated most of the time while marketing online since it will, unless you're the real McCoy internet "Expert" in which case please contact me and lets make boat loads of cash.

If your serious and are also prepared to walk the talk, let's start.

Doing keyword research for your website is an absolute must. Find and use any kind of keyword research tool such as those from the good people at Axandra. to locate the best keyword phrases for your website and also to check what phrases your competitors are making use of.

You will have to get yourself a domain name that is no more than two words and that is relevant to your content. Should you be selling rubber baby buggy bumpers then you would consider "safebaby.com" or even babybumper.com. You have to create your brand and your domain is where your brand begins.

Soon after choosing your great new name and also have discovered a lot of relevant keyword phrases for your specific topic you should make the leap and get it hosted somewhere. I love GoDaddy and have utilized them for a few years, however you may not. Just get it out there before new eyeballs at your host of choice.

It doesn t have to be a massive site to begin with. You ought to put up at least an "about me" page stating who you are and what you do and what your going to do and when, and after that make perfectly sure that the various search engines have a chance to let their spiders crawl it and also chew on it for an appetizer.

Note: A pet peeve of mine when consulting beginners is that they want to be "finished" with their site, their Whole site, prior to submitting anything. Your website Wont EVER become finished. Do not let getting ready to get ready to get ready doom you at the very beginning, just jump in the waters fine.

I do not buy the saying "knowledge is power" but I would if this said knowledge combined with action is power.

Anyway, on to the next step.

Bring forth the main course for those eager little spiders with 20 0r 30 pages of real appropriate content which contain all your relevant keyword phrases for each page. The spiders shall be happy and you ll have given them a good reason to pay you back with quality search results.

You will want to stay away from slam bam graphics and flash in your website layout. Its safer to keep your visitors on your website if it is simple and easy to navigate. If they wanted entertainment they would be watching TV.

Optimize your website as much as possible to make certain that it really is quick to load even for the dial up visitors, yes there are still a good amount of them out there.

Perform quick search for "usability" for tips on not violating website design characteristics.

Remember to put your keyword phrases within your title and headers as well as in your content. If it's baby bumpers then your writing will be about baby bumpers. To put it differently, you write about your keywords, you don't just stick them in someplace.

Keep the navigation exactly the same on all pages ie.. graphical interfaces on the left or top with a text version at the bottom.

Don't let that visitor slip away too quickly by grabbing their attention with bold headers because when they first visit your web page their just scanning or even window shopping, certainly not reading.

Have a site map that links to your pages and stick it in a text link at the bottom of your pages.

Remember I said your website is never finished and now That you have built the foundation for your business it is actually time to add some goodies. Write a new content page just about every 2 - 3 days, say around 200-500 words to keep viewers coming back.

DON'T use tricks such as keyword stuffing and doorway pages leading to useless garbage, it will cost you in the end.

Learn who is linking to your competitors through the use of Google's link service ie...type in "link:http://www.competitorsdomain.com" and you will see who is linking to them. Contact them and get them to link to you too.

Submit your site to 4 or 5 directories that are suited to your niche for example yahoo and DMOZ and local internet directories such as the yellow pages.

You need a blog to get to know many of the millions of amazing people (buyers) out there in order to show that you're a human being that they can trust. Publish at least one time per week.

Stay away from reciprocal links and link farms, however do submit your website to suitable webmasters and ask them to link back since it will benefit them in some way.

Track your visitors. Track your sales. Track your links, track your tracks, if you don't know where you're at, you sure won't have the ability to get where you're going.

Pay per click sites just like google adwords work to keep your business out there, and it is a very good investment in your business. You did know that there would be a few overhead right? Excellent then I'm not writing to someone in la-la land.

Keep up to date on development and write a post once a week and submit it to as many article directories as possible.

Study your traffics patterns after 60 to 90 days so you can determine how best to guide them through your site and also check the search engines as well as directories that you submitted too and resubmit if you're not found.

Press releases are great for new service or product announcements and for new content, why not offer RSS feeds for your visitors.

And if these things consistently and persistently and maintain your content fresh, you will almost be guaranteed to have a successful website this time next year.