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Home » Business » Marketing » Book Sale Event Promotion

monica@uprinting.com
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Book Sale Event Promotion

Submitted by monica@uprinting.com
Tue, 7 Jul 2009

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Book sales are popular sales events held by retail bookstores and specialty bookshops. Regular-priced books can be quite expensive during regular days of the year. This is why people take full advantage of bookstores' seasonal, mid-year or clearance sales. Books on sale are often given large discounts or marked-down prices from 10 to 70 percent off. In order to promote these sales events, stores often make use of promotional printed materials. Below are examples of what stores use when promoting book sales.

Postcards-Postcards are novel and affordable promotional materials that can be mailed directly to consumers. Postcards can simply feature an image of a popular book on sale and a catchy tagline. Online printers offer convenient postcard printing with sorting and digital printing of addresses for mailing. Postcard designs can be chosen from readily-available postcard design templates or customers can upload their preferred designs. Standard or custom sizes of postcards start at 4x4 inches to 6x11 inches.
Posters-Posters are large, attractive print materials that can easily be posted on store front windows and entrances. Posters are popular promotional print materials as they are handy and repositionable. An online printing company can print bulk or small quantities of poster orders at reasonable prices. Customers can upload their preferred designs or choose from expertly-designed templates from an online printers' website. Posters can be printed using full color offset or digital printers. Standard or custom sizes can be specified starting at 8.5x11 inches to 27x39 inches.
Window Clings-Window clings are high-impact and attractive promotional materials. They prove to be more durable than posters. Vinyl clings have a removable and repositionable adhesive back that sticks to store front windows. Vinyl window clings can be printed at standard or custom sizes starting from 8x8 inches to 52x100 inches. Online printers also print them in quantities starting at one to 100 with no minimum orders. Prints ask owners to upload their designs an online printers' website for processing. For added convenience, customers have the option to include grommets for hanging.

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