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Home » Business » Marketing » Holding an Online Contest: Drawing Visitors to Your Website

kat@uprinting.com
Article written by kat@uprinting.com

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Holding an Online Contest: Drawing Visitors to Your Website

Submitted by Kat Nocom
Wed, 8 Jul 2009

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One of the effective ways to draw visitors to your website is by hosting an online contest. The competition must be aligned with a specific kind of business, in which your company is involved. For example, a photography business can hold online photo contest. The photo competition could attract more photographers to submit their high quality photographs through the website of the company. With an online contest, a company's website could be more exposed to a wide variety of Internet users. Here are a few tips to effectively host an online competition.

1. Announce the competition through sending out press releases to PR sites. Businesses can also maximize the potential of blogs and social networking sites to promote the contest. The company that will be holding an online competition can also send out emails to potential participants. Furthermore, companies could also submit their contest to contest sites to publish details about the competition.

2. Offer more than one prize: a grand prize and runner-up prizes. Moreover, the prizes should be something that the target market would want or need. Certain products and services provided by a company could be used as prizes for specific online competitions. For online printers like UPrinting, a poster design competition could offer poster prints as prizes for participants.

3. Convenient way of registration could help in attracting more people to join a specific online contest. Companies could provide registration forms online to be filled out by interested individuals. UPrinting is a good example of a company that offers convenient registration for people who are interested in joining an online competition.

4. Official rules for a specific online contest should be provided. Potential participants should be aware of the competition's time period, mechanics and requirements. Sponsors could also be mentioned, as well as the judges responsible for picking the winner for the competition.

These simple tips can help businesses in hosting online contests through their websites. Following these tips can help companies attract more participants for specific online competitions.

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