How To Spot the Five Qualities of a Master Salesperson - You Can Learn These Too!

When Ron Legrand first got involved in real estate, he was a dead broke auto mechanic just trying to make ends meet. He was 35 years old, bankrupt, and he knew he didn't want to spend his future fixing cars in the hot Florida sun. He wanted to sell.

Early in the 1980's he attended a free seminar on how to buy real estate with no money or credit. From there he borrowed $450 from friends (using his sales ability!) to attend an additional two day seminar. Most of the information was over his head, but he picked up one idea he felt he could do and within three weeks he made his first $3,000 from real estate using none of his own money or credit.

Two years later his selling skills helped him amass 276 apartment units not including those he sold along the way for income. He was a millionaire…on paper. He had over $1 million in equity within two years. Each year as Ron learned more and more his empire grew. Today he continues to sell in addition to teaching and training others how to be successful in the real estate market. Ron became a master salesman!

After spending more than six decades of selling and five decades of creating personal development programs that have changed millions of lives, I guess you could say I've discovered a few things about what makes a good salesman like Ron.

Without fail I've found that all top salespeople, all top performers, and all successful people have become something they were not originally when they first started. They've multiplied, stretched, and grown.

Even if you start out as a "natural," there's always a learning curve. If you're already fair at selling, you can become good at selling. If you're already good, you can become excellent. Once you become excellent, you can become a master salesperson. And if you've chosen sales as your career that should definitely be your goal.

The Supreme Master Salesman

Donald J. Trump is known the world over as a deal maker without peer. His greatest ability hands down is his ability to sell. If he is talking, he is selling. Trump started young in his father's New York estate business, and by the 1970's made quite a name for himself in the Manhattan area, selling banks and city government on financing his ambitious developments. He built the grandiose Trump Tower on Fifth Avenue in 1982 and soon moved into the casino business in New Jersey.

Trump found himself on the skids in 1990 with over $900 million in debt and facing bankruptcy. But ever the dealmaker, persuader, convincer, and salesman he rebounded by 2000 and was again worth over a billion dollars. Trump currently owns over 18 million square feet of prime Manhattan real estate.

He could not have come back from the edge of bankruptcy if it were not for his ability to sell. Like him or not, the man can definitely sell. He's a master salesman.

A master salesperson adds 2 + 2 and gets 6!

How To Spot A Master Salesperson

As I have climbed my own way to the top over the years, I've met a tremendous amount of talented, successful people. They've taught me a great deal and I've appreciated every one of them. When you look closely it's no secret how they arrived at their present income and position. There are FIVE basic qualities that are always present:

#1 Persuasive and convincing: The power to persuade has been called "the most important skill a leader can develop." Top salespeople are the best persuaders and convincers on the planet. They use stories, dreams, color, and humor.. For me, it's a natural habit. It's intentional. Usually, when prospects see things as I see them, the selling is done.

Recently when I was attempting to get a loan from a certain bank the process was dragging on. I sent an email to the bank owner that read, "Please laugh when you read this, but getting a loan from your bank is like trying to herd turtles through peanut butter." He replied that very day, "I personally made sure your loan was pushed through the peanut butter…you have your loan!"

#2 Focused on service: What makes people want to buy from you? Simply put, the answer is service. Master salespeople act upon the Golden Rule of service: serve others as you would like to be served. When you focus on service not only do you continue to get a customer's continuing business but they form a referral base for you; they become small centers of influence.

For example, not long ago I ate at a Thai Orchid restaurant in the Cayman Islands. The service was impeccable and the food amazing. Within a week I had already told at least a dozen people about the restaurant, encouraging them to give it a try.

#3 Full of integrity in all things: Top salespeople are honest, keep their word, work hard, are responsible, incredibly dependable, and act with complete integrity in all they do. When you act with integrity, business grows. When you don't, it dies.

Tim Smith, top salesman with one of America's leading pharmaceutical companies says it best, "Trust is essential to successful selling because customers don't buy from people they can't trust."

#4 Self-motivating: When you're a master salesperson you motivate yourself regardless of how you feel, regardless of the circumstances around you, regardless of what others say, think, or do. Being able to motivate yourself to accomplish your goals is one of the most powerful assets you can possess.

Hei Arita of Japan was a ticket agent, but he yearned for more. However, his income was capped so he decided to take a leap of faith and change his straight salary into straight commission. As a result, his income increased almost 100 fold! Today he is making over $1,000,000 a year and has for the past 25 years!

Self-motivation requires the development of inner strength, conscious willpower, overwhelming desire, and the determination to reach any goal you personally want to achieve. The phrase, "The highest price paid for any form of ability in the world is a master salesperson with a creative imagination" aptly describes the self-motivated salesperson.

#5 Full of love for people: The best salespeople always care about their clients. They genuinely want to leave them better off than they found them once they make the sale.

Many of my clients have become friends because I took the time to know them as people and to help not only them but their families. I've turned down deals because I knew someone was being mistreated in the process. Top salespeople are interested in the little things that concern their clients, not just the big things.

If you are really interested in becoming a master salesperson you must possess these FIVE qualities. They are not only your ticket to success, they'll make your life full and worthwhile…and fun!

I enjoy selling more than anything else in the world. It's the best career anyone can have in my view. Why not try it for yourself…become a master salesperson…you'll find that I'm absolutely right!

A millionaire at 27 and founder of Success Motivation® Institute, Inc. (SMI), Paul J. Meyer
is dedicated to motivating people to their full
potential. As an astute businessman and entrepreneur, Meyer believes the ticket to his
success has been his life-long love of selling.
Visit http://
theleadingedgepublishing.com to preview his
new book, Pink Slip Proof - How To Control All
Future Paychecks.