Solutions for Digital Signage

Branches, shops, and retails are the perfect places to promote your goods and services to customers and impact their purchasing behavior.
It's a well known fact that the point-of-sale is the place where 90% of all purchasing decisions are made!
This is your best, and most crucial, opportunity to connect with your customers, and it's your best chance to leverage up-sell opportunities and build customer loyalty to ensure repeat business - and maximized revenue!

It's about time for you to start Looking up for Industry Leading Solutions for digital signage that can target your On-Site customers.
The leading digital signage & Marketing Intelligence software solutions enable you to communicate directly with each one of your customers - at every single branch location - in a way that makes a positive impact on their purchasing decisions.
Advanced solutions for digital signage automatically create and deliver on-screen marketing messages based on real-time analysis of your marketing strategies, intelligence rules, and the actual conditions at the store or branch.
Your company has strategies that must be implemented at national, regional and local branch levels. At the same time, each branch faces unique conditions that affect the message that needs to be communicated to customers (inventory levels, weather conditions). Advanced solutions for digital signage simultaneously analyze your overall marketing strategy and unique local conditions to produce effective messages that promote your strategies and conform to local conditions.

Make Sure Your Marketing Promotions Can Change In An Instant To Target Your Customers - Whoever And Wherever They Are!
Computerized solutions for digital signage captures your business goals and analyzes real-time data from your business systems to automatically trigger actions based on predefined business rules set up according to your marketing strategies. Relevant, timely, effective promotions are dynamically created and delivered to LCD or plasma screens placed in strategic locations in the store or branch. Those signage solutions enable you to positively impact customer purchase decisions by delivering the right content, to the right audience, at the right time, and the right place.
The power of auto-creation and of on-the-fly delivery of advertisements based on relevant data enables you to significantly increase the impact of the messages delivered to your customers immediately prior to their final transaction.

How does Retail Digital Signage Target Your Message?
A Retail Digital Signage System is based on few modules that execute the following roles:
1. Capture: The Marketing Intelligence software captures your business strategy through the dynamic business rules that you defined and implemented into your system
2. Analyze: The Digital Signage software Engine analyzes customer/product/business data to trigger actions based on the dynamic business rules that suit your needs
3. Create: The Auto Creator system generates relevant, targeted promotions - in real time
4. Deliver: The targeted promotion is delivered to strategically placed screens, for immediate impact on customers
5. Measure: Promotion success is automatically measured, and modifications based on these measurements are applied to future promotions for increased effectiveness

Case Study - Banking Digital Signage Systems:
Advanced Digital Signage Systems automatically and continuously analyze branch data - to create and deliver advertisements with maximum impact on purchasing behavior.
• Teller: Advertises relevant products and services based on customer profile as identified at the time of transaction.
• Lobby & Queue: Informs and entertains customers waiting for service. This solution leverages the in-between wait time when customers are not in contact with bank representatives to deliver effective communications and promote sales objectives.
• ATM: Identifies customer profiles and delivers targeted advertisements when the customer - even those who are not bank customers - withdraws cash.
• Client Services: Promotes products and services according to the type of service being provided.
• Queue Management: Improves customer service while identifying and delivering the most relevant messages to customers based on the services they seek.

The Odysii Advantage
Traditional solutions for digital signage such as regular LCD digital signage can neither modify your marketing promotions according to real on-site conditions nor enable you to immediately connect with and impact your customer's purchasing decisions.
Make sure your Digital Signage Systems can change in an instant to target your customers - whoever and wherever they are!
To really make an impact on your customers' purchasing decisions you need more than just common software that runs canned advertisements in a loop - you need software that utilizes marketing intelligence analyses to deliver messages that are on point every single time!
Odysii's marketing intelligence software enables you to target your advertisements according to the real, dynamically changing conditions in your branch (like current inventory levels, customer profile, sales target status or slow moving items).