Sales Force Automation solutions By Sage Software

A Sales Force Automation System (SFA), typically a part of a company's customer relationship management system, is a system that automatically records all the stages in a sales process. SFA includes a contact management system which tracks all contact that has been made with a given customer, the purpose of the contact, and any follow up that might be required. This ensures that sales efforts are not duplicated, reducing the risk of irritating customers.

SFA also includes a sales lead tracking system, which lists potential customers through paid phone lists, or customers of related products. Other elements of an SFA system can include sales forecasting, order management and product knowledge. Typically an SFA module is an integrated part of a CRM system which includes other modules of customer service and marketing. The SFA module has the following modules:

a. Contact Management
b. Lead Management
c. Opportunity Management
d. Dashboards
e. Reports

Advanced Sales Force Automation tools enable users to customize and incorporate their own sales and approval processes which makes these tools highly acceptable by multiple industries and ensure a greater degree of user adoption.

Sage one of the world leaders in the CRM space has over 3.1 million users and over 63500 customers worldwide. In the SFA space Sage offers 3 products.

ACT! By Sage- ACT! is the #1 selling contact and customer manager worldwide. ACT! as an entry level CRM software has more than 2.8 million users. ACT! helps individuals, small businesses, corporate workgroups, and sales teams improve productivity, manage priorities, centralize contact and calendar information, and increase communication effectiveness. Multiple deployment and access options are available to fit different business needs. ACT! offers the following modules in the SFA environment:

a. Contact Management
b. Opportunity Management
c. Sales Reporting
d. Sales Funnel Management
e. Personalized Communication (Mass Mailing, Letters, Label Printing)

Sage CRM- Award-winning Sage CRM delivers full suite CRM (comprising sales, marketing and customer service automation) and offers a broad range of functionality with a low TCO to small and mid-sized organisations globally. Sage CRM equips sales, marketing and customer service teams with the tools they need to find new customers, close sales faster and build lasting, more profitable relationships across all channels. Sage CRM provides a decisive advantage by delivering a comprehensive, easy-to-use system to successfully manage these relationships. The SFA modules include:

a. Lead Management
b. Sales Opportunity Management
c. Campaign Tracking
d. Workflow Management
e. Reporting
f. Dashboards

Sage Saleslogix- Sage SalesLogix helps you acquire, retain and develop profitable customer relationships. Whether your employees are conducting an in person sales call, creating a marketing campaign, responding to a billing inquiry or resolving service issues, they'll always have the information they need to perform their jobs effectively and deliver outstanding customer experiences. The SFA Module of Saleslogix includes:

a. Lead Management
b. Sales Opportunity Management
c. Sales Pipeline Management
d. Workflow Automation
e. Outlook Integration
f. Dashboards
g. Reporting