The Importance of a good Themed Link Building Campaign

The Importance of a good Themed Link Building Campaign

To get the best results out of any SEO (search engine optimisation) campaign you need to apply a number of different methods to achieve optimal results. It is best to combine both On Page techniques and Off Page techniques; the latter of the two usually takes more involvement to be effective.

Themed link building is an off page technique that when applied can give extensive results. The more backlinks that a site has pointing towards it the better as Google assesses every webpage and gives it a PageRank depending on how authoritative Google feels the site is. Google takes into account the number of backlinks a website has when completing this process as it views people linking to your site as people expressing their satisfaction with your content, thus it increases your authority and in turn your PageRank.

Sounds easy? Well there is a bit more to an effecting themed link building campaign than adding your websites URL to other random sites. Themed link building does what it says on the packet, instead of providing your website with backlinks that have no relevance to the product or service that you are offering, themed link building supplies links from website that are appropriate. Creating higher quality backlinks from websites with at least a PageRank of two from websites that are significant to the industry that you are in will greater improve your chance of increasing your own PageRank.

One thing that springs to mind when thinking about themed link building is the classic childrens tale of the three little pigs. The first pig creates a house from straw, the second pig fashioned a house from sticks and the third pig built his house with bricks. The only house to survive the huff and the puff of the big bad wolf was the house that was strong and made of bricks. If you apply the same principle to websites, what so you think would happen to the first site that has no backlinks, the second site that has irrelevant backlinks and the third site with high quality themed backlinks?

It is important to remember that SEO is a precise science and to get the best from your results you need to combine the correct level of materials to create the perfect SEO strategy.

SEO Junkies are themed link building experts; we know what we are doing and do it well. Masters in the field we apply link building as part of a tailored and proven SEO strategy. Let us create a bespoke SEO strategic plan for your company, contact SEO Junkies today.

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