When I Should Outsource My Internet Marketing?

Internet marketing is a great way to make a living, unless you find yourself without a life and not experiencing the time freedom you expected to gain from this crazy industry. Maybe it's time to ask yourself 'when should I outsource my internet marketing?

We all experience this problem in internet marketing at some time or another. The problem is not enough time to get everything done. We all have the same 24 hours in a day to work with and only a fraction should be spent on your business. The rest is for sleeping, eating, spending time with others, and for beginners to this, a main job.

First off, what does it mean to outsource? Outsourcing in internet marketing can cover pretty much any part of the business. It can be article writing, making graphics and web pages, seo optimizing, blogging, ad posting, etc. But wait, you say, isn't outsourcing expensive? Not necessarily. First you need to determine what your time is worth.

For example, say you are currently working a job for your main income and you earn $25 an hour in that job. In your internet marketing business, you want to write an article that takes you 2 hours to research and write. That's $50 of your time. What if you could get 10 articles written by a freelancer for $50? That's a 10 fold savings in your time and money. You are getting 10 times the results by paying someone else to do something you may not like to do or are not efficient at doing.

My point here is you have to realize your time is valuable. If you spend too much time working on your online business, it takes away from time you could be working at your main job - and that results in lost income.

There are great outsourcing sites like eLance.com where you can post a job request and receive several bids from freelancers. Many marketers find certain freelancers that they like and often hire them over and over for various tasks.

Bottom line is you need to decide when it's smarter to pay someone else to do some of your marketing. The easiest way is to determine this is to see if it is cheaper to pay someone else compared what you would 'pay' yourself if you do it.