Optimize your website for search engines

How to Optimize my website for Google

Optimizing your website for Google is not a hard task but it requires you to learn how to filter the noise, the incorrect advices some Bloggers give and the wild guesses of those who never managed to rank well in google search.

Almost all my articles come in the top 10 results in Google when someone searches about a related keyword and that's why i am writing about this topic.

Search engine optimization is easy but people are finding it hard because they are usually mislead by uninformed people.

What to do to optimize your website for Google

What Google itself said is that there are hundreds of parameters that are used to determine a site overall ranking so if someone claimed they he knows the ins and outs of Google's algorithm then he is lying.

What I am sure of is that there are certain parameters that are well known and that are given a very high weight by Google in such a way that if you correctly used them your page will come up first.

1) The first thing you need to put in mind is to target long tail keywords instead of very popular keywords because for the later, old and more authoritative websites will come before you in search results even if you are better optimized than them.

2) People always put emphasis on the title tag alone forgetting that the page URL is as important as the Title tag and even more important. Make sure both the URL and the title tag have the keywords you are targeting. The domain name is very important too , but since you already choose it you might not be able to do something about it now.

3) Google likes emphasis so make sure you have one bold keyword and one underlined keyword in each article if you can.

4) Make sure you user header tags and include the main keywords you are targeting inside them.

5) Link to that new page from different places on your site and use the main keywords the page is targeting in the anchor text you are using for the link

6) the main page of your site must contain the same keywords you are targeting throughout your site, this improves the ranking of your individual pages because it shows that the page doesn't have these keywords by accident but it has them because the whole site is targeting that topic.

Is this every thing?

No there are hundreds of other factors but using those ones alone you can make a page come up first in search engines.

Give it a try and contact me in case you need any help with optimizing your pages for Google.