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User Name: byoho23
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Dave Yoho presides over one of the oldest and most successful consulting groups in the US - He sits on the board of public companies, has appeared in over 100 video training series and has made over 5,000 speeches in 50 states and in 18 foreign countries.

His first job after graduating from Temple University was as a trainee in a company which soon became a division of Reynolds Aluminum. Here was the ignition that lit Dave's interest in building materials and home improvement products. By age 25, he was a part of its Executive Management team and left before his 30th birthday to found his own business.

The majority of Dave's adult life has been devoted to understanding the needs of others and how to convey messages which would benefit both readers and listeners. He has authored numerous articles on the benefits of various products and services offered to improve homes. He has been a consultant to many companies and management groups who are developing or improving products and services for the building materials industry.

Dave Yoho has designed communication systems used by Fortune 500 companies as well as small entrepreneurial organizations. In 1991, he wrote his first best selling book: How to Have a Good Year Every Year (Berkeley Press) which was circulated internationally in five languages. In 2005, his sequel, Have a Great Year Every Year was published and again became a best seller. His latest book: Why... Buy Replacement Windows? has been championed as a vital consumer resource in these difficult economic times.

For more biographical information visit his website at http://www.DaveYoho.com
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Articles submitted by byoho23

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1: Canvassing - A Piece of the Marketing Puzzle
2: The Brand Name SFI (Sell - Furnish - Install) Lead
3: The Essence of a Marketing Manager in a Home Improvement Company
4: Sell is a Four Letter Word (Like Help Or Care)

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