http://www.articletrader.com/ Articles at ArticleTrader en-us http://www.articletrader.com/internet/web-design/its-alive-how-flash-animation-revives-the-dead.html http://www.articletrader.com/internet/web-design/its-alive-how-flash-animation-revives-the-dead.html Mon, 25 Feb 2008 00:00:00 -0600
In today's market, it's becoming more and more important to catch people's attention quickly before they click away. Flash allows you to convey additional meanings to your message, more than just print or static images allow. Movement accentuates emotion, or can eliminate the need for emotion, depending on the purpose, allowing your message to be delivered to the consumer with less room for interpretation on their part. A mini-commercial for your website. If people read it, see it in action and hear it, they are more likely to remember it in the future.

People love entertainment. If you can entertain and educate people they will be more likely to desire your product and services. Consumers will be more likely to stay on your website to find out more if you can capture and intrigue them. Flash allows you to be funny, excited, determined and many other emotions, at the same time of showcasing what your company provides. This helps differentiate your business from all the others. Consumers are inundated with information that sounds and looks the same as the last guys. Flash gives you a chance to showcase what you do best, but you need a professional to do it.

Don't let Frankenstein scare your business off! There is a tendency for many inexperienced web designers to go flash crazy. Your audience can only look at one thing at a time. Too much flash confuses the consumer and makes your website difficult to navigate. If you overload them, or have flash that takes too long to upload, the consumer will click away and you may lose them for good. A professional graphic artist can design animation that accentuates the message, at the same time entertaining and educating the audience.

--
Miranda Larsen is a writer and editor for Ardis Creative, one of the leading web design agencies in South Florida. Miranda graduated with a degree in communications from the University of Nevada, Las Vegas. She lives in Sunrise, Florida.

http://www.ardis-creative.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/web-design/language-in-websites-do-you-understand-pickles.html http://www.articletrader.com/internet/web-design/language-in-websites-do-you-understand-pickles.html Mon, 25 Feb 2008 00:00:00 -0600
If you can’t understand I have pickles for sale, then I’ve lost the opportunity to show you my crisp, delectable, abundant supply of them. It’s best to research your customer’s language needs and characteristics before you start developing your website to help avoid costly mistakes such as, insulting, confusing, or angering your customers.

Language is important in all contexts. Not only do you need to communicate to your audience in their native language, but in a credible voice and in a way they identify with. You don’t need to go into excessive medical jargon to someone who wants to buy band aids. If it doesn’t make sense or fulfill their needs right away, customers will quickly click away to another site, to find one that will.

There are plenty of examples online that illustrate what can happen if the context of an advertisement can be interpreted in many ways. For example, it probably wasn’t a good idea to advertise, “the secret ingredient is our people,” in a Burger King® ad, even if the people make a tasty Whopper®, or a photography studio advertising, “Shoot the kids for Dad $24.95 each,” even if Dad would love the kids shot for father’s day. It’s important to understand your message from all angles and think ahead to avoid unnecessary embarrassment.

One way of emphasizing your message is to use pictures. Graphics and flash animation that relate to your company can help the audience comprehend quickly, without having to go into great detail. Using a professional graphic artist can help you get the attention and “wow” the audience.
The staff at Ardis Creative speaks seven different languages and has international experience that will allow your website to target a local and worldwide audience. This will ensure your message is understood and accepted by everyone who visits your site.

--
Miranda Larsen is a writer and editor for Ardis Creative, one of the leading web design agencies in South Florida. Miranda graduated with a degree in communications from the University of Nevada, Las Vegas. She lives in Sunrise, Florida.

http://www.ardis-creative.com

Source: http://www.articletrader.com ]]>