http://www.articletrader.com/ Articles at ArticleTrader en-us http://www.articletrader.com/business/build-a-profitable-subscriber-list.html http://www.articletrader.com/business/build-a-profitable-subscriber-list.html Sun, 24 Feb 2008 00:00:00 -0600
How often do entrepreneurs and salespeople look for that next magic formula to build their business and increasing revenues, never quite making any of it work? Many people make it much more difficult to succeed than it need be while others know exactly what to do … and they do it.

Ask anyone who has effectively integrated the use of the Internet into their overall marketing strategy and they will tell you success in building your business, both online and off, is about systems. Simple as that.

Developing and utilizing systems is nothing new. Yet, the great search for the pot-of-gold at the end of the rainbow and getting-rich-quick continues.

The place you’ll find more gold than virtually anywhere else is in doing something many people just don’t find appealing. It is in developing and maintaining a solid database. Unfortunately, many people don’t find database management “sexy” enough. So they continually buy into that next “secret formula.”

Fact is, with a well-groomed database you can increase your revenues and decrease your marketing costs. You can build customer relations and keep your name fresh in the minds of your market by keeping in touch. This establishes excellent position within your market.

Most people would be amazed at how simple it is to build an incredibly profitable database by applying a few simple strategies. Remember, simple is not always easy. It will take time, commitment and focus.

Bigger is not necessarily better when it comes to your database. Depending on your industry and what you sell you may be well served to focus on the few dozen or few hundred who want to buy from you rather than thousands who couldn’t care less about what you offer.

On the other hand, there will be situations where building a massive list is exactly what you need to do. Especially if you have mass quantity products you are selling at a very low price. Then you may want to go for the numbers.

Driving traffic to your site is an ongoing process as is building and maintaining your database. If you are serious about using the Internet in your marketing you need to lay the groundwork to optimize your opportunities.

-Develop a fully operational web site
-Have a way to capture contact information such as a sign up form
-Give people a reason for leaving their contact information such as an Ezine, free report or eBook, an article of interest to your target market or anything that is of benefit to the reader
-Develop a series of content driven messages that address your customers’ needs
-Keep your name in front of your market consistently without being annoying
-Write and distribute articles to various online resources pertinent to your market
-Create a resource box containing your web address
-Do not make the articles a hard sell. Rather, provide information that positions you as a resource before you are a vendor
-Develop a list of forums and discussion groups you can participate in
-Commit to the long-term.

By focusing on developing a solid database and providing incredible value to your market you can and will achieve success in your business. Guaranteed!



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www.greatindustrialguide.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/business/management/raising-capital-for-your-business-how-long-does-it-take.html http://www.articletrader.com/business/management/raising-capital-for-your-business-how-long-does-it-take.html Wed, 20 Feb 2008 00:00:00 -0600
The key processes in the capital-raising process include 1) perfecting the business plan, offering memorandum and other company due diligence materials, 2) developing a comprehensive, targeted prospective investor list, 3) contacting this list and responding to investor due diligence requests, and 4) negotiating the transaction.

Completing the business plan typically requires at least 200 hours of work. This time is dedicated to conducting the market research to validate the opportunity, developing a comprehensive financial model, determining the most effective way to lay out the business strategy, and actually writing and proofing the business plan.

The next step, developing a comprehensive, targeted prospective investor list is also very time consuming. There are thousands of potential investors, each of which has very different tastes regarding the types of ventures that interest them. Some invest by market sector (e.g., healthcare vs. telecommunications), stage (seed stage vs. later stage), geography, or a combination of these. Many hours must be dedicated to determine which investors is the right fit for your venture. This process involves creating a master investor list, visiting each investor’s website to view investment criteria and past investments, and determining who the right contact at the firm is.

To see how easily the time adds up, consider that only about 25% of prospective investors who show an initial interest in a transaction actually progress to detailed company due diligence. Only about 10% of this 25% actually progress to a bonafide offer of funds, of which only 25% of these actually result in an investment transaction. So completing a financing transaction requires, on average, contacting approximately 160 pre-qualified prospective investors.

The due diligence process, where investors scrutinize the investment, can also be very time consuming for the company. Investors often request many documents, some of which can be easily retrieved from files (e.g., prior tax returns), while others may take more time to prepare (e.g., additional market analysis, customer lists with past purchases, contact information, etc.). Finally, negotiating a transaction can take a significant amount of time depending upon the complexity of the transaction and number of parties involved.

Too many companies fail to raise capital since they are unaware of the significant time requirements to do so. Those firms who understand these requirements and budget accordingly are the ones most likely to persevere and end up with the capital they need.


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www.oversightsystem.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/computers/computer-learning-center-for-kids-is-committed-to-the-federal-no-child-left-behind-law.html http://www.articletrader.com/computers/computer-learning-center-for-kids-is-committed-to-the-federal-no-child-left-behind-law.html Mon, 18 Feb 2008 00:00:00 -0600
Hiram, GA (PRWEB) February 23, 2004 -- Computer Learning Center for Kids exists to respectively serve as a highly valued resource for this regions educational, economic, social and cultural advancement with a commitment to a teaching / learning environment. And, provide computer training skills for children and adults of all ages in a diverse, ergonomic, safe environment and meet the technological needs in this technical world in which we live.

Serving Paulding County, Powder Springs, Carroll County, Cobb County, Douglasville and neighboring counties in Georgia.

The pride in understanding basic education and computer skills is priceless. Students will feel secure in the pace of classroom instruction due to the small class sizes and interactive teaching methods. Each student addressed at a personal learning pace that will boost their emotional appeal to learning the computer skills needed for tomorrow. The ease of use of the training programs will attract prospective students to our facility, and encourage existing students to return for more instruction. Computer Learning Center for Kid's Inc will benefit all peer groups of the community. Children will benefit from the advanced computer learning by increasing their appetite for technology and learning. Parents will benefit from the increased appetite for learning their children will experience, as well as the assistance of an additional educational institution to help raise their child's real world IQ. The benefits of our service extend beyond the realms of education into security of childcare and social activities with the belief in “No Child Left Behind”.

The learning facility is an 1800 square foot office space located at 1899 Lake Road, Suite 211, Hiram, Georgia 30141. The learning center has a restroom, break room, 6 computer workstations, along with fax-scantier, copier, printer, and e-learning educational manuals that will allow ample supplies for an effective learning environment. A sitting area is available for parents that allow visual observation of their child learning sessions. The learning center for children held at the facility with set business hours of operation of Monday-Friday 10:00 AM - 7:00 PM. Saturday hours 10:00 AM – 5:00 PM.

The primary objective of our organization is to teach computer skills to children of all ages to include adults and senior citizens.

On hand, experienced trainers will lead small class sessions from beginning to end of basic computer functions and tutorial programs.

Tutorial courses in math, spelling, reading. Computer training in computer basic, word processing, excel, e-mail, Internet usage and web design explored in a fully comprehensive instructional setting.


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www.100computertips.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/site-promotion/how-do-i-drive-traffic-to-a-brand-new-website.html http://www.articletrader.com/internet/site-promotion/how-do-i-drive-traffic-to-a-brand-new-website.html Mon, 11 Feb 2008 00:00:00 -0600
The one thing that all of these new websites need in order to make their existence worthwhile is traffic, which leads me to one of the most common questions I am asked and the subject of this newsletter:

'How can you generate traffic to a brand new website?'

Of course, there are a number of different answers to this question and what I would do myself is probably very different to what a completely new Internet entrepreneur would do. The reason I say this is that the first thing I do when launching a new site is make use of my existing website traffic by advertising the new site on my other established sites. In addition, I have the luxury of a large mailing list which I can use to drive traffic to the new site.

I appreciate that anyone starting out in online business won't have these options open to them (and in fairness, neither did I when I first started), so let's look at things from the beginning. Day one of your first website.....

It is a fact that the quickest and probably most effective way of bringing targeted traffic to your website is by paying for it. Now before you rush off and sink $50 into one of those '50,000 hits for $50' schemes, DON'T, this isn't what I mean. Those schemes are largely a complete waste of money. Even if you get the traffic that you are promised (as opposed to some software script visiting your site and pretending to be a visitor), it will not be targeted and therefore there is a very low chance that the traffic will generate sales. When I talk about buying traffic, I mean by using the pay- per-click services offered by most of the big search engines.

You probably already know the sort of thing I mean - for example, Google Adwords. Pretty much any search on Google will display a list of adverts down the right-hand side of the page and these are all paid adverts. Every time you click on one of them, the advertiser pays Google a fixed amount which could be anything from 5 cents upwards (depending upon how competitive the keyword is).

Pay-per-click allows you to be very selective about which keywords your advert is shown for and this allows you to target your advertising perfectly. Other big names in the pay-per-click market include Overture, Espotting and Findwhat.

Now, before you all start emailing me and saying that you already knew about PPC let me just say that I am well aware that people know about it. The problem (as I see it), is that people aren't using this type of service because of the fact that they don't want to spend any money on advertising. That's all well and good but the fact is that the Internet is getting more and more competitive each day and the chances of you building a successful website business from scratch without investing any money are tiny to say the least.

If you want to attract a decent level of traffic to a brand new website in a short period of time, it is almost a necessity that you use pay-per-click on one of the main search engines. If you don't, then the growth of your traffic levels will be painfully slow and inconsistent at best.

When I launched my very first websites I invested heavily in pay-per-click advertising. At one point, I was spending over $6000 a month on Google Adwords alone!!! Seriously I really was spending that much money. It was a constant battle to tweak the website sales copy and continue to test the advertisement text just to make sure that my sales were covering the advertising payments each month. At the time I was probably just about breaking even but buying traffic in this quantity meant that I was able to fine-tune my sales pages and start to build up a list of mailing list subscribers.

Once you have got to the stage where you know your sales pages are converting visitors into buyers, then you can start to gear up with other methods of getting traffic to your site - writing articles, linking strategies, viral methods (eBooks etc), using your eBay 'About Me' page, using your link as a signature when you post on forums etc. All of these methods will win you traffic (and in most cases it will be completely free) but it will take time for the traffic to build to a worthwhile level. If you rely solely on free traffic, you really will be building your business one hit at a time.

Of course, once the free methods of gaining traffic start to pay off, you can begin to wind down your paid methods, though you may not want to - after all, if you are earning more in sales than you are paying for your pay-per-click traffic, why stop it?

As your portfolio of websites grows, you will also be able to share the traffic around a bit by linking to your own sites and of course, if you are capturing your visitors email addresses, you will be building a mailing list of people interested in the products you are offering.

Like I say, I appreciate that the above may not be the ground-breaking secret that you were hoping for but as with so many things online, there really is no secret. Achieving success is simply about taking action and whilst you can succeed online by spending very little money, the chances are that you will succeed a lot quicker by making a bit of an investment. You don't have to be spending thousands of dollars a month as I was but any new business owner should be prepared to invest a few hundred dollars a month in order to get things off the ground....


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www.greatpromotionsite.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/travel/8-tips-for-packing-and-traveling-lite.html http://www.articletrader.com/travel/8-tips-for-packing-and-traveling-lite.html Mon, 04 Feb 2008 00:00:00 -0600 In this day and age of traveling echolalia, there are a few packing tactics to employ. To cut out an extra thirty to forty minutes at the arriving airport, start with packing small luggage. Since carry-ones can not exceed a linear dimension of 45 inches, you can escape the fiasco of the baggage terminal by simply packing and traveling light. To learn how to pack all your needs into one suitcase, read more.

Use the following pithy packing tips to make your travel light:

Make a list. Compose a pack list. Be sure to coordinate shirts and blouses with bottoms. To maximize your traveling wardrobe fashion savoir faire, stick with solids and versatile basics. Rule-out any clothes that do not match other items.

Roll ‘me up please. The best way to fit all your clothes is by rolling pants and shirts. First fold each item in half. Then simply roll. To try to maintain any creases, start on the bulkiest end of the article of clothing.

Gear up. How to make an awe-inspiring impression out of a basic or mundane outfit? For the most glam appeal, accessorize with a vibrant tie (for him) or a florid scarf (for her). Multihued accessories can liven up just about any attire.

Minimize bulk. After you check for space, edit outfits – ruthlessly. Try to pack micro fibers with wrinkle and stain free comfort. With most of your attire, stay in the same color scheme – in case you have to layer up for warmth.

Employ shoe smarts. For men, any leather rubber-soled shoes can make the day and night transition, easy. For woman, a pair of flip-flops, satrapy sandals and comfy wedges can serve all casual – chic dressing needs.

Put under garments on the top. To reduce the embarrassment of under garments becoming the side show attraction of the open luggage scan, place all panties in a plastic bag free of any clippers, lighters or other questionable paraphernalia. For expedient security review, place the transparent bag on top of your other items so security can access the bag without ruining your efficient packing method.

Lose Extra Baggage. Leave the heavy travel guide at home. Duplicate important resources to keep your luggage free of extra pounds. Since most hotels and resorts provide irons and blow-dryers --leave yours at home for light travel.

Leave restricted items at home. If you want to make it through security extra fast, avoid any firearms, weapons, box-cutters, scissors, razors, lighters and any other item that may be used in a terrorist situation.



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www.tours-guide.com

Source: http://www.articletrader.com ]]>