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<title>Latest Articles by robertmclea</title>
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<title>See What Google Adword Tracking Tool Can Do For You!</title>
<link>http://www.articletrader.com/internet/see-what-google-adword-tracking-tool-can-do-for-you.html</link>
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<pubDate>Fri, 23 Nov 2007 00:00:00 -0600</pubDate>
<description><![CDATA[ Adwords are ordinary English words that have become special triggers to allow a website to appear when they are entered into a search engine, such as Google. Understandably, the use of such a powerful word is sought after strenuously. Google has come up with an ingenious method of determining the use of these words. They offer the advertisers an auction opportunity. If a common word, such as advertising, were sought by several thousand website owners, there would be chaos. By auctioning this word to the highest bidders, who would get the best search engine spots, Google can create a little order in the process. They have developed a program to help, the Google adword tracking tool. <br /><br />Google charges by the traffic, the clicks, that this word brings to the advertiser’s website. If you are a high bidder on this adword, you would get a spot close to the top of the responses that appear when it is typed into the ‘search’ bar. By being close to the top, it is much more likely that a searcher would click on that website rather than scrolling down a hundred or more other offerings. Sometimes, if the word is very common, there could be over 10 thousand websites presented to them. No one is patient enough to wade down through 1,000 sites, let alone 10 times that much. It would be best to be one of the top 10 or 15 websites if you hope to recoup any advertising money.<br /><br />Advertisers want to have some solid information on the results of the use of their money for the adword. Google has developed some very complex analytical programs to provide a lot of specific information to the advertiser. The analytical information is provided by a program called an adwords tracking tool. The adwords tracking tool will provide in just a few seconds the number of hits, those actually clicking on their website. Since each response (click) can cost the advertiser anywhere from 1 penny to $50.00, they get very serious. <br /><br />With the adword tracking tool, Google can provide the advertiser with how long a searcher stays on their site, whether or not they purchase anything, which adwords bring better results, and how much the adword costs in relationship to the sales it generates. Google can also supply a list of adwords likely to generate traffic and ones that are very weak. All of this data is obtained from the cookies that Google plants on the individual computers, without the searcher’s knowledge. While not very popular with most people, cookies are not illegal either. Cookies are very important to the operation of the internet. Without the information that Google is able to glean from their cookies, much less would be known about effective advertising on the web and most advertisers would waste a much larger portion of their budget. <br /><br />This short explanation of the adword tracking tool offered by Google was simplified and shortened. There is so much more to be learned that it would require a small book to get all the details in. <br /><br />--<br />Mark Edelson writes articles for <a href="http://www.cosmosbis.com/google-adwords-keyword-tracking-tool.html">Google adwords keywords tracking tool</a>. Other articles written by the author related to <a href="http://www.cosmosbis.com/ebay-affiliate-website-builder.html">ebay affiliate website builder</a> and keywords tracking tool can be found on the net.<br><br>Source: <a href="http://www.articletrader.com/">http://www.articletrader.com</a> ]]></description>
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<title>Banner Advertising – An Excellent Way To Popularize Yourself!</title>
<link>http://www.articletrader.com/internet/banner-advertising-an-excellent-way-to-popularize-yourself.html</link>
<guid>http://www.articletrader.com/internet/banner-advertising-an-excellent-way-to-popularize-yourself.html</guid>
<pubDate>Fri, 23 Nov 2007 00:00:00 -0600</pubDate>
<description><![CDATA[ It is time to jump start your traditional business by setting up a website to bring the new internet set of customers to your store. Purchasing a website is only the beginning. There are many thousands already. There has to be a way to attract business to your website out of all the many other websites. Happily, there is a way and you have probably seen it many times without understanding it. One of the more popular ways to attract new customers is with Banner Advertising. Advertising Banners are those colorful, active, bits of information that appear across the top of whatever site you were visiting. You see them everywhere; across your email site, on news sites, flashing across the informational site you visited and on the map sites. <br /><br />Each time you see an advertising banner and actually click on it to find out more, you are immediately bounced to the website run by the owner. That was the whole object of the banner. In the world of banner advertising there are some new assortments of words with different meanings than you are used to. <br /><br />For starters, HITS refers to the number of times a website has been seen. This is important, because hits cost the advertiser money. The cost is measured in hits per thousand, CPM. Each hit cost a few cents, but for every one thousand (M from the old Roman numeral system) times a person CLICKS on the Banner, the advertiser could be paying out $15.00. To follow this line of thought a bit further, the estimated actual sales from the one thousand hits can be a low as one sale. The advertising for that sale would have $15.00 added to the overhead expense. This is a rather high cost per sale and it could be even higher, depending on the CPM rate. <br /><br />A HIT could also be termed a PAGE VIEW. A more accurate term for the number of times the click brings a viewer to the website. <br /><br />Embedded in the banner are COOKIES that make it possible to track the actual number of sales that resulted from this advertising banner. No one likes the idea of being spied upon, but cookies are so much a part of the internet that they are here to stay. Advertisers need cookies to decide the best use of their hard earned dollars. Advertisers want to get the best, most compelling banner for their money. They have choices of Run of Site ROS banner advertising (cost less) or a more targeted approach. Targeted can be that the banner pops up whenever a KEYWORD is entered. The more targeted the keyword is, the higher the cost. ROS refers to the banner running on the website with no keyword target. A keyword can be general; i.e. football, or specific, Detroit Lions football. <br /><br />The term CREATIVE refers to the actual graphics on the advertising banner. These may be animated, multi-colored, but are limited to a 468 x 60 pixel size, with a file size of 12K to 16K pixels. This is an international standard. <br /><br />--<br />Mark Edelson writes articles for <a href="http://www.cosmosbis.com">Banner advertising</a>. Other articles written by the author related to <a href="http://www.cosmosbis.com/google-adwords-keyword-tracking-tool.html">banners</a>, search engine banner advertising can be found on the net.<br><br>Source: <a href="http://www.articletrader.com/">http://www.articletrader.com</a> ]]></description>
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<title>Instant Article Submitter- A Winning Tool Today!</title>
<link>http://www.articletrader.com/internet/affiliate-programs/instant-article-submitter--a-winning-tool-today.html</link>
<guid>http://www.articletrader.com/internet/affiliate-programs/instant-article-submitter--a-winning-tool-today.html</guid>
<pubDate>Fri, 23 Nov 2007 00:00:00 -0600</pubDate>
<description><![CDATA[ A popular, low cost method of creating links to your website is to write short articles about the product or service you market. These are published at no charge on the many informational sites. These sites are voracious feeders, needing new fresh articles constantly. The keywords imbedded in your article will bounce the reader to your site, but they need to be refreshed frequently.<br /><br />There are two drawbacks that must be overcome. First is the skill to write the required articles. You can hire this done pretty cheaply. The second is all the time needed to submit the article or articles to the sites. Time is expensive and irreplaceable so it is of great benefit to look at short cuts that really do work. That is why the offering of new article submitter software has been greeted with such glad cries. Authors Rod Beckwith and Jeff Alderson have created software entitled Instant Article Submitter. <br /><br />Here is how it works. You will still have to register on the sites that require IAS sign up where you want to submit articles the first time. After the first registration, submitting articles to these sites is automatic. There is even software included for this. The software is downloaded on your computer so you call it up and type in the bare bones information about your article. (This is required every time you submit something to each site normally). Type in your name, address, email address, header, etc.  Then go to the next screen to select the category you want your article to appear in. Next, you type in the actual article. The software spell checks for you, gives you a word count, saves and prints the article. You can even select how many times you want it to run. With a simple click of a button the Instant Article Submitter sends your article to all the websites in your selected category in seconds. <br /><br />You can save the categories for future submissions. The Instant Article Submitter software can be set up to send articles to specific sites, skipping over others. You can also program it to submit articles on a preset schedule with no further effort on your part. Currently the Instant Article Submitter is compatible with 206 sites, with more being added all the time without charge to you. Every time you open the software it will automatically update. <br /><br />The same authors also offer bonus software called Instant Article Creator. If writing is not one of your skills, this software could save you tons of effort. If writing is one of your favorite pastimes, then the Instant Article Submitter will free up weeks of time so you can write more. By creating more high quality content filled articles, you increase your search engine exposure which in turn will bring more people to your website. If you have Adsense on your sites, promotion with the Instant Article Submitter will bring in many more customers to you. The $97.00 you spend for this software will bring in many times that in new business. <br /><br />--<br />Mark Edelson writes articles for <a href="http://www.cosmosbis.com/instant-article-submitter-service.html">Instant article submitter service</a>. Other articles written by the author related to <a href="http://www.cosmosbis.com/blogging-to-the-bank-2.html">Blogging to the bank</a>, are accessible on the net.<br><br>Source: <a href="http://www.articletrader.com/">http://www.articletrader.com</a> ]]></description>
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<title>High Time To Give Up Smoking!</title>
<link>http://www.articletrader.com/health/fitness/high-time-to-give-up-smoking.html</link>
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<pubDate>Fri, 23 Nov 2007 00:00:00 -0600</pubDate>
<description><![CDATA[ If you are a smoker of anything, you have heard the advice ‘give up smoking’ at least once a week, if not every single day. Unless you live on another planet, the ‘smoking is bad for your health’ message has landed at your door frequently. There are so many statistics, scary pictures, and medical authorities delivering this message that even those in the most advanced stages of denial probably accept that smoking is bad for your health.<br /><br />Smoking is pleasurable and also addictive. There have to be some pretty powerful reasons to stop smoking. This is your best friend, your comforter in times of stress, your first line of defense when threatened, so how can you turn your back on all that? The good news is that there are some really good products to help you, when you find the motivation to give up smoking. <br /><br />For motivations let’s look at the old carrot and stick. First the ‘stick’ points to consider. Hundreds of research studies on animals and humans prove that smoking is a leading cause of several cancers. Cancers eat you alive by robbing your cells of food. Cancers develop quickly in smokers because the toxins in the smoke block the cell’s ability to fight. Whether the cancer starts in the mouth, throat, or lungs, it is ugly to the max. Not only physically ugly, but pain filled ugly, so painful that no amount of drugs can provide relief. If the very real possibility of cancer was not scary enough, there is emphysema. In this case the lungs gradually lose the ability to send oxygen to the body. Not only are all of the cells starved for oxygen, and screaming in pain, tremendous energy is used in just staying alive, so losing weight, strength and the ability to think all go with emphysema. <br /><br />At the last the poor smoker simply smothers. Horrible! This is so bad for the smoker but considering that others that live with the smoker must contend with second hand smoke. It is reported to be even more dangerous than actually smoking. The child or spouse that you love with all your heart and soul is being killed by your smoking habit. How is that for motivation?<br /><br />Now for the ‘carrot’ aspect of giving up smoking; more kisses and hugs when you no longer smell and taste like a dirty ashtray. Your home, car and office will no longer be coated in a yellow oily film that is the residue of the smoke you exhale. Your appearance will improve as the dryness of your face and the ensuing wrinkles gradually disappear. That puckered upper lip will gradually smooth out, making you seem years younger. <br />Several options are now available to assist you in the process. There are drugs like Chantix, hypnosis, patches, and fake cigarettes. Many of these are paid for by health insurance. Chantrix has a support program in which a real person, who understands the struggle with addiction, calls on the telephone to empathize with you. You are not a bad person, just a good person in need of a lot of support in the very difficult process to give up smoking. <br /><br />--<br />Top writer Mark Edelson writes about <a href="http://www.cosmosbis.com/health-banners.html">bad habits</a>. The author focuses on topics about <a href="http://www.cosmosbis.com/weight-smoking-habit-busting-programs.html">smoking</a> and overweight. Additional information written by Mark Edelson related to diet are available on the net.<br><br>Source: <a href="http://www.articletrader.com/">http://www.articletrader.com</a> ]]></description>
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<title>Are You Fascinated By Online Poker Casino Gambling? Know More!</title>
<link>http://www.articletrader.com/entertainment/gambling/are-you-fascinated-by-online-poker-casino-gambling-know-more.html</link>
<guid>http://www.articletrader.com/entertainment/gambling/are-you-fascinated-by-online-poker-casino-gambling-know-more.html</guid>
<pubDate>Fri, 23 Nov 2007 00:00:00 -0600</pubDate>
<description><![CDATA[ It is late and no one else is awake. What you really want is a rousing game of poker. Happily, there are a number of chances to play poker at your online casino. Just sit down and log in to your favorite site, or possibly check out that new online casino poker gambling site that just started.  <br /><br />Online casino poker gambling is no longer available in the U.S. due to a ban passed by the government in 2006, called the Unlawful Internet Enforcement Gaming Act (UIGEA). A few of the casinos in other parts of the world declined to accept players from the U. S. for a bit, until they could be assured that money would still be securely obtained. That is changing now that money can securely change hands. <br /><br />There are several payment options available for online gamblers; credit cards, Neteller, Firepay, Paypal and wire transfers. <br /><br />Online casino poker gambling is very popular. One site, Bodog, advertises that they will soon deal their one billionth poker hand. That is very exciting. To increase the excitement, Bodog is offering more and more incentives and prizes from the 980,000,000 hand on. This illustrates how some of the older sites are so successful for so long. Some of the online casino pokers’ gambling rooms have famous players’ fresh from the latest televised tournament, as hosts. There are many versions of poker tournaments, with the best being offered by the more experienced older casinos. <br /><br />Some of the benefits of newly opened online poker casinos are; awesome sign up deals, superior software designed for the game, and a more entertaining site. For instance, the player can select an icon that uniquely represents themselves at the playing table.  The better sites will have excellent customer support and are licensed in the area where they originate. They will also ensure the players privacy and refuse to sell information to third parties. <br /><br />All online casinos are aware that if they do not operate fairly, they could be blacklisted. There are several opportunities for players to provide reviews of the online casino they frequent. <br /><br />Some words of caution are appropriate here. As with any game, educating yourself about the rules, strategies and how much money you are willing to lose are of paramount importance. Remember, Poker is a game of skill. The elements of chance that are sure to surprise the player are what provide the excitement of the game. There a number of books and online sites that will provide the education needed to be a successful poker player. Not only will you learn what to bid and what to fold, you can even learn how to cheat. Casinos are on the look out for cheaters and will banish them at the outset. It is poor business to tolerate cheating. By studying how to cheat, you can learn to recognize when it is happening at your table and beat a hasty retreat. It is also imperative to report cheating if you suspect that it is happening.  <br /><br />--<br />Top writer Mark Edelson writes about <a href="http://www.cosmosbis.com/online-poker-gambling-casino-game.html">Online poker games</a>. The author focuses on topics about <a href="http://www.cosmosbis.com/roulette-insider-casino-secrets-revealed.html">Gambling system software for horse racing</a>. Additional information written by Mark Edelson related to gambling are accessible on the net.<br><br>Source: <a href="http://www.articletrader.com/">http://www.articletrader.com</a> ]]></description>
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