http://www.articletrader.com/ Articles at ArticleTrader en-us http://www.articletrader.com/internet/seo/link-development%3A-the-key-to-success-in-online-world-by-www.itsallaboutlinks.com.html http://www.articletrader.com/internet/seo/link-development%3A-the-key-to-success-in-online-world-by-www.itsallaboutlinks.com.html Tue, 20 Dec 2005 00:00:00 -0600
Everyone knows that you have to have inbound links into your site in order for the search engines to value it and rank it highly against your chosen keywords. But is it better to buy those links from a link broker or directly from the site itself, or to go through time-consuming effort of building reciprocal links? The problem with links, is in actually gaining enough links on enough websites to actually make it worthwhile, although reciprocal links are effective, they are extremely hard to gain and although you might gain a few hundred links in this way you will never gain the potential thousands that a suitable link development strategy can achieve.

Let us be clear: both of these methods are clearly against the spirit of the Google ranking algorithm, which uses the quality and quantity of inbound links as a substitute for having someone actually look at your site and take a view on its quality and value. Quite apart from the subjective nature of such a judgment, the sheer number of web pages out there would make this an impossible task. So links are - for better or for worse - the easiest proxy for a human judgment. However, both paid links, or text link ads, and reciprocal links clearly subvert the intent of the link-counting algorithm, since neither of them represent the disinterested judgment of real people; both are nakedly designed to deceive Google and the other search engines into thinking that more people value your site than your competitors’, when quite the opposite might be true.

Nonetheless, for the time being, it is undeniable that you can buy your way into favour with the search engines either by paying for text link ads or by spending time persuading other people to reciprocate links with your site. Which is better? Hard-won experience with both strategies suggests that a combination of both is ideal. Unless your site and your links pages have themselves some PageRank your reciprocal link building process is going to be slow and painful. Webmasters with high PR sites will not see much value in linking to you, and it will take a long time to build PR through linking to low or zero PR sites. This implies a simple strategy: buy some high PR text link ads, point them at both your homepage and your links page and wait for the PR to feed through and for Google to give you a decent PR on both pages. In the meantime you can start on the process of reciprocal link building with lower-ranked sites, and once your own ranking has come through you can start to request links from high-value sites. When the receiving webmaster sees that you can offer him links from a PR4 or 5 web page he will be much more inclined to treat you with civility and offer you high-ranking links in return. Pretty soon after this you will be able to stop paying for text link ads and start benefiting from the free marketing that comes with a top-ranked site for your chosen search terms.

Link development is fundamental for search engine marketers. It's very difficult for a site to get long-term search engine traffic without it. The focus should always be on high-quality links, not a large quantity of low-quality links. SEMs must teach their clients how to correctly request links from high-quality, non-competitive sites. With successful link development, Web sites can receive long-term, cumulative search engine traffic. Just do it right.



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Paras Shah Email: parassshah@gmail.com ItsAllAboutLinks - Link Directory - Add URL - Submit Article for FREE

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/basic-techniques-to-generate-traffic-from-search-engines.html http://www.articletrader.com/internet/seo/basic-techniques-to-generate-traffic-from-search-engines.html Tue, 10 Jan 2006 00:00:00 -0600
The first place most e-business start-ups go when they need a quick traffic fix is the search engines. And rightfully so! After all, a top ranking position in one of the major search engines is an effective way to increase the traffic to your web site without spending your hard-earned advertising dollars!

Statistics have repeatedly shown that anywhere from 20% to 80% of your visitors will find your web site via a search engine. However, you should also know that statistics show that most web surfers never search beyond the top 30 results they receive. With that in mind, it is clear that a top position a top position should be the goal of any savvy site owner.

But top spots are no longer achieved by crossing your fingers and blindly submitting your web site to 900+ search engines and directories using a free submission service. Competition for top spots is getting fierce, so it is important that you learn the “right” techniques if you want to ensure that your web site is well ranked... and it is very important that you do so while this great advertising medium is still FREE!

As I said before; for high traffic generation to your website, it is very important that your web site ranks in top spots in search engines. You may ask “What are the search engine looking for when they rank my web site?” Well, although each search engine uses different set of algorithms to rank web sites, but generally speaking, however, here are some of the main factors currently being considered by the search engines.

1. Link Popularity
Alta Vista, Excite, Lycos, and the web pages search promotion of Yahoo! use a ranking system that involves measuring and ranking the number of links that are directed towards a particular web site. This is an extremely powerful traffic generation tools because:

Reason # 1
Building a well thought-out linking strategy is a powerful way to attract large volumes of high targeted traffic! By putting your web site on every major web “intersection” where your target market meets, you will ensure that your web site receives a steady flow of qualified potential customers.

Reason # 2
Links are equivalent to recommendations! They established credibility even before the visitor reaches your web site, dramatically increasing the likelihood that they will buy.

Think about it... David arrives at his favorite web site and notices that they have posted a link to your web site. He knows and trusts his favorite web site and therefore assumes that, because they have a linked to you, your business must be credible too. He clicks through the link to your web site and is immediately open to offers you present him with. Why? Because your credibility was established before he even arrived at your homepage!

Reason # 3
Since many search engines now factor link popularity into their ranking decisions, your linking strategies are all that much more important! If you want to be ranked as high as possible in search engines, you now need a factor in your link popularity – and, as you already know, earnings a top spot in the major search engines is key to increasing your web site traffic.

Obviously, developing a linking strategy that generates a high volume of targeted traffic to your web site is not an overnight process. It will take you anywhere from two weeks to six months to secure quality links you need. However, I promise you that it is worth the effort! Once you have done the initial footwork, the links that are established will remain on these web sites for years to come. Your perseverance will pay big dividends in the form of a continuous flow of targeted traffic generation.

2. Your Domain Name
A domain name plays a vital role in traffic generation to any web site. Domain names rich in keywords will rank higher in search engines because search engines love URL’s that are saturated with keywords! Brainstorm keywords and key phrases for your web site and then use them to create a catchy URL... or load the domain name with your best keywords to get ranked higher in the search engines.

3. Key Word Density
Keywords definitely refer to the number of times your keyword appears throughout your site. Your keyword density is a factor that is heavily weighted by search engines, so it’s very important to make strategic use of your keywords.

So, these are the golden facts and tactics through which you can drive high traffic to your web site. I should also mention that you do not expect to enter a couple of your top keywords into the search engines and instantly start making money through your web site--- that is very rare. But yes, you can really make high traffic through search engines without crossing the line into “keyword stuffing” and with a little time.

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Wayne Robinson is a senior marketing consultant with 7 years of experience and presently writing for eByro. If you want to take benefit of his experience and learn more marketing tactics visit eByro; the Vertical Portal for Internet Entrepreneurs at: http://www.ebyro.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/how-to-entice-people-to-your-website.html http://www.articletrader.com/internet/seo/how-to-entice-people-to-your-website.html Fri, 20 Jan 2006 00:00:00 -0600 However, the real work begins from here only. In a move to generate income from a website, potential traffic must be driven to the site. There are many successful techniques to create this web traffic that can be followed as part of a Search Engine Optimization strategy.

While all techniques may not be needed to take in as triumphant. But, some combination of most will certainly be required to generate traffic. Consider realizing these strategies: Good optimized content is required for search engine recognition, and update the site frequently. The search engines takes your website as an active not dead website, when updated regularly. Put in practice to update your website at least, monthly.

The following are some effective techniques you should implement:

• Do little alteration in content from time to time. These help to do regular update website.

• Modify contact, staffing and clientele information.

• Make sure that the links are active, and also keep changing the link text frequently that will be considered as a change to the page by search engine.

• Offer RSS feed to public that updated at hourly or daily basis.

• Manage good links that will result in an excellent weight given by the search engines for search positioning.

• Try to publish newsletter weekly, at least monthly.

How to get link popularity? You may find it boring, as it requires careful selection of the links, however, there are many means that can be implemented.

• Reciprocal Links: Find out relevant and websites that desire to exchange trade links.

• Anchor text: Create link text using appropriate keywords.

• Consider Page-Rank: Make out a link only with websites that have good Page- Rank (Websites at least having PR of 3).

• Enlist your website with web directories. You may select paid or free directory listings that are profitable to your website.

Keep in mind that developing a site is just beginning. Driving potential traffic to your website is the most significant work to be done. You will not be able taste the sweet fruits of success until you do hard work, spend the time and energy. You may hire someone to get the job done.

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Paul Wilson is a freelance writer for http://www.1888discuss.com/seo-discussion/, the premier REVENUE SHARING discussion forum for Search Engine Optimization including topics on basic SEO tips, finding search engine companies, improving search ranking, and more. His article profile can be found at the premier Article Submission site http://www.1888articles.com/author-paul-wilson-7.html

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/the-best-web-marketing-secrets.html http://www.articletrader.com/internet/seo/the-best-web-marketing-secrets.html Fri, 27 Jan 2006 00:00:00 -0600
We have magic wand to boost your sell. Your profit and sales will surely increases to your wish as you apply it. Do not worry you may be marketing in any form, i.e. may be through web, or by printed form or in personal way. Your sale will definitely upswing.

We provides you the finest tips on increases the sales, here are some of the golden tips to follow:

Remember that customer comes to you for their own requirements not for what you sell, so it is obvious that you have to sell or offer to customer what they want. People fails to do so and they market what they have products and promote it online or offline marketing.

You have to come out from this mentality; do not convince customers to buy the product that you want to sell. Or do not pursue your customers with hammering on with the product’s technical superiority. Do not think that just by improving the web site you can capture the market, it may fail instead sometime.

When customer reaches to your web site or read your prospect with a feeling that it may fulfill their own desire and expectations about the product, which they want to buy. If at this moment you shall focus your marketing strategy such a way that you really fulfill their need, and you Won!

Do not forget to ask yourself the questions like what is the first and most important concern about your prospects have? What are their other requirements? What way you can support them to solve their problems to overcome and clear their way to come to your product?

To support such types of need you have to update your promotional material either in broachers or on websites to craft to meet their need. You first go through your promotional materials and satisfy yourself with queries like;

- What is fruitful for me in this product?
- Does the abstract of promotional material specify what I want and shall I keep on reading till end?

You should be aware about the best features about the product on you web sites or in the promotional material in print. Majority cases everybody print name of Company, but sure that the name of the company itself shall highlight the product effectively. It is the prime important that company name itself give confidence to customer about the product.

If I will explain with the examples to justify the above case, by chance if you want to open an account in any bank in your hometown and if you go for search about your requirement. If you see on the street with various signboards about the Banks, which flashes their important features may be as follows;

- Bank A offers - AMERICA’S FIRST SINCE 1950
- Bank B offers - HIGH YIELD SAVINGS, IMMEDIATE ONLINE ACCESS

If you read both offerings which one you choose? May be Bank B, which draws your attention very first as it highlight about better result-oriented bank and offer best service by online access. And you will naturally open account with Bank B.

You shall offer plenty of reasons so people buy your product. If you want to earn more money, you will prefer to hire business coach, to be a good golfer or tennis player you naturally prefer to hire the services of good trainer. To increase the productivity in company you prefer to have better and faster computers or HDTV for better enjoyment and entertainment by viewing TV with better resolution and higher definition of picture. So to promote your product you must generate justifiable reasons that appeal to the customer so that they prefer your product.

You must learn the secret to attract all your customers, key to success is stop trying to convince your prospects to buy, and instead of you must focus on their need and requirements. You convince them that you really help them to choose the better product then selling any product. By this, customer will have confidence in you and think to buy your product or services.

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Allen Brown is a freelance writer for http://www.1888discuss.com/seo-discussion/, the premier REVENUE SHARING discussion forum for Search Engine Optimization including topics on basic SEO tips, finding search engine companies, improving search ranking, and more. His article profile can be found at the premier Article Submission site http://www.1888articles.com/author-allen-brown-10.html.

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/no-cost-online-advertising.html http://www.articletrader.com/internet/seo/no-cost-online-advertising.html Fri, 27 Jan 2006 00:00:00 -0600

No doubt it may be cheaper if you prepare it yourself. If there will not be a monthly fees or cost-per-click fees then you can save plenty of dollars that you can divert for online advertising. To reduce such cost you have two options 1) you should obtain an organic search engine listing and distributing expert articles and they have rights to republish the articles. 2) Low-to-no cost online advertising options that include link exchanges, banner exchanges and participation in online forums.


The only thing you should keep in mind about the organic placement in the search engines is to maintain the position in the search results. As the organic placement in search engines is almost no cost online advertising except the search engine optimization charges. You have to be very careful to maintain the position, for that you should continually monitor your search engine advertising results.


You will get new ideas about online advertising and also about the new search engine optimization techniques, they are effective way as the search engines changes their ranking rules. If you do so, then it occupies you constantly in networking activities so you get chance to have contact with the experts in the Internet business. It opens a whole new bright future ahead to become an expert rather than dependent on them when they share their challenges and strategies.


To distribute the expert articles related to your product or services that make fruitful rewards to you and this will be another online advertising technique that is virtually free and most effective. While you distribute such articles for online advertising purpose, you should not forget to include a resource box that direct the reader to your website, it will work effectively. Naturally the reader will divert to your website in search of more information of related products and services and your purpose is solved! This could also be a more effective way to grab new customers and online advertising about your product.


There are multiple benefits for online advertising by publishing expert articles. First, many websites also do so and they publish your article and indirectly you will benefit by getting more traffic from their websites. Second, your website have linking from many other websites and you gain a link popularity which is a factor in search engine optimization. Such things are considered by most of the search engines when ranking your website in their search results. You should do efforts that your expert articles shall publish on other related websites whose topics are very similar to yours.


Now the question arises that how to get expert articles to be republished? Out of various ways to do so, you should choose any of the following options.
First, contact relevant websites by phone or by email with a free content offering. They will be happy to allow you to republish such articles as the successful website operator know the importance of content of their websites published and if your high quality expert articles will naturally attract the targeted audience. So there is no reason for them to refuse for such publication. Second technique to post them in industry-related forums or on many free content sites where very large audience can see and you get larger exposure.


There are numbers of forums online where such online advertising can be easily possible. Discuss Forum is one of such forum (www.1888Discuss.com) that is an SEO online advertising related forum. It is having a discussion boards that are useful for networking with other online advertisers. Not only that, also it has free ebooks and a free online advertising section where you can post advertisement to be seen by many other forum members. So your online advertising has multifold advertising campaign. Many other forums which are industry-specific forms and free content websites that will divert high traffic to your website by the use of free online advertising techniques.


By participating in online forums about the online advertising. More effective and superior way for online forum participation for online advertising

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Allen Brown is a freelance writer for http://www.1888discuss.com/seo-discussion/, the premier REVENUE SHARING discussion forum for Search Engine Optimization including topics on basic SEO tips, finding search engine companies, improving search ranking, and more. His article profile can be found at the premier Article Submission site http://www.1888articles.com/author-allen-brown-10.html.

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/how-can-press-release-increase-web-traffic.html http://www.articletrader.com/internet/seo/how-can-press-release-increase-web-traffic.html Sat, 28 Jan 2006 00:00:00 -0600
Writing press release has become a prominent way to drive targeted web site traffic. In fact, if you are not writing press release you are missing the best way to boost targeted web site traffic to your website.

Online press release provides considerable platform to reach massive online community. A well-prepared press release would attract journalists and is also well optimized for distribution to targeted audience.

The following are the three effective ways to increase targeted web site traffic via well-drafted optimized press release.

• Press Releases can create hundreds of back links to your website. Via publishing press release to many news wire services on the Internet, will get links from high-ranking web sites, as these sites tend to be highly ranked sites. Additionally, press releases will be picked up by other sites too that have the similar content which creates even more links pointing to your site.

• Generating the links around the web towards the website increases its page-rank automatically. Since the page rank goes up the higher site will be ranked in the search engines. As a result, more traffic will be driven to the website from the search engines.

• Regular press releases distribution about the website will emboss a brand name at the forefront in minds of the people. Keeping a business in front of the public is one of the best ways to promote business and press release is a great way to do so. The more often the website appears on the net the more it perceived as an expert in its niche.

How to draft excellent press release:

Beginning should be solid: Remember to make your title and initial lines cover, what you want to express. The remaining part of your press release should depict the detailed information.

Use product name repetitively: Repeat placements of the name of your service or product to make it eminent. For example write “Search Engine Optimization” instead of writing “SEO” this would make your product name much popular.

Draft it for Journalists/Media agencies: The media agencies and journalists would grab your press release and publish it in their publications; they may slightly edit your press release.

Consider viewer’s way: You should consider to whom you are targeting your press release, and what is their interest. Think, if you were a part of audience, would you like to read the press release you have written.

Make your press release appear practical: Point out real facts of your company/organization, as readers are already so scholar enough to find out ‘what’s true and what not’?

Make your story that includes real facts: Avoid untrue examples and add-ons. If you find the content using much-added extras, make it natural and real. Your press release should be in active voice, not passive. Verbs in the active voice make your press release live.

Use only sufficient words: Avoid using superfluous adjectives, extravagant language, or unnecessary expressions like “The most powerful”. Tell your story with lesser words, as verbosity distracts from your content.

Avoid usage of terminology: However, a limited use of terminology would be allowed if required, if you aim to optimize news release for Internet search engines. The finest technique to communicate your press release is to speak neatly, using regular language.

Keep away from too many exclamations: Too much usage of exclamation point (!) may harm your press release. But, if you have to use an exclamation point, use only one.

Get company permission: Companies are very self-protective about their recognition and credibility. So, get written permission before putting in any information or quotes about the company.

Company Information: The press release should include a short description of company, which depicts your company, products, service and a brief history of company.

Now you have find press releases as one of the best ways to boost targeted website traffic, consider using press releases as another tool in your marketing toolbox.

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Allen Brown is a freelance writer for http://www.1888discuss.com/seo-discussion, the premier REVENUE SHARING discussion forum for Search Engine Optimization including topics on basic SEO tips, finding search engine companies, improving search ranking, and more. His article profile can be found at the premier Article Submission site http://www.1888articles.com/author-allen-brown-10.html.

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/creatring-xml-html-and-txt-sitemaps-for-webmasters.html http://www.articletrader.com/internet/seo/creatring-xml-html-and-txt-sitemaps-for-webmasters.html Mon, 30 Jan 2006 00:00:00 -0600
While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development. For if your website can’t be reached universally, you defeat the very purpose of the internet: that is, to make information available to any website user from across the world.

How you get to be accessed is actually a matter of presentation style, organization, and most importantly, how fast and extensive search engines get to lead users to your website. Unless your pages are indexed in the search engines they can’t send you the free visitors you are all looking for.

Fortunately, the search engines want your content too and there are a number of ways you can help them, which they encourage you to do - by creating sitemaps of your website. Sitemaps created for the various search engines will enable these search engines’ spiders to crawl faster, more systematically, and more extensively into your website’s pages.

By doing so, you get the maximum exposure you can. Such exposure will boost your pride in having your pages viewed, read, and used by more and more visitors the way you intended them to. On the financial aspect, the more visitors your website gets, the higher your website’s potential advertising value.

Now with the vast expansion of websites on the internet, it has become necessary to create different types of sitemaps, each having its own complexity in setting up.

HTML Sitemaps

Creating an HTML sitemap linked to and from your home page is something savvy webmasters have been doing for years and perhaps is the simplest to create. This sitemap is simply a list of pages contained on your site and enables the search engines spiders to easily find your pages, especially the ones that are linked deep in your website that they may have trouble finding otherwise.

TEXT Sitemaps

A text sitemap is simply a list of the URLs of your site in the form of a text file. These can then be submitted to search engines such as Yahoo! to notify them that all the pages exist and by doing so invites their spider to visit.

XML Sitemaps

Google launched Google Sitemaps as a way for webmasters to give them information they could use to better crawl their sites. This involves creating an XML Sitemap for which they provided their Google Sitemap Generator. This can be the most complicated to set up using the tools provided by Google as you need to be running Python on your server. It’s perhaps the most important one too given the current dominance of the search engine.

Setting up all three types of sitemaps may seem a daunting task but luckily there are websites that take the strain out of this and you can create all three within a matter of minutes.

XML-Sitemaps.com is one such site. Originally developed to easily create Google sitemaps for webmasters without an understanding of Python, it has evolved through demand for new features.

It offers the Sitemap Generator that lets you build your sitemap online in four simple steps, for free! The Sitemap Generator is easy to use and user-friendly even for average computer literates. Just type in your URL and other parameters (e.g. frequency of change or update that your website will likely undergo, the priority of a specific URL relative to the other pages on the same website, etc.) and follow the ensuing instructions until you get to add your URL to the Google Webmaster account. You will then be given the options to download your websites sitemaps in XML, HTML and TXT format. If still you get stuck with a step, you may enquire and get assistance from its technical support.

Go check xml-sitemaps.com for more details or better yet, to get started!

The only limitation of the free sitemap Generator is that it allows only up to 500 pages per website. Still, this limit is high. Statistics show that out of the more than 64000 sitemaps generated using this service, the average website size was only 155 pages, way below the 500-page limit. This figure is represented by 78% of all webmasters who have used the Generator.

However, in case your website falls beyond this limit, you may check out the PHP Sitemap generator script. Offered at a very reasonable price, this stand-alone script is intended for unlimited-sized sitemaps, which is beyond the capacity of online services.

Whichever search engine or for whatever search purpose, sitemaps are clearly the fastest and most efficient way to navigate this digital highway. The best thing about it is, with these easy-to-use sitemap generators, you don’t have to be a computer geek to help keep this internet traffic moving.

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Philip Nicosia is the webmaster of XML-Sitemaps.com, a site specialising in sitemap software that generates XML, HTML and TXT sitemaps for webmasters.

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/worlds-biggest-mistake-when-linking.html http://www.articletrader.com/internet/seo/worlds-biggest-mistake-when-linking.html Tue, 31 Jan 2006 00:00:00 -0600
Type in “miserable failure” in Google and see what comes up. I will save you time and tell you that it comes up at the official White House Webpage.

Yes that is the official web page for President George W Bush. So how did this happen?

Easy, by “Google Bombing” a website with the anchor text “miserable failure” a bunch of buddies got together and created a load of “one way” links to Bush’s webpage.

In simple English Google thinks that George’s bio page is about miserable failure and makes this their number one listing.

How can you use this to profit and drive more traffic to your website?


Without going into a large article or explanation when you link make sure the anchor text contains the keywords that you want to rank high for.

We want to rank high for “Internet Marketing Consultants” so we use this to as a link to direct users to our desired page.

Wrong
www.crackmarketing.com

Right
Internet Marketing Consultants


Here is the code if you do not know html
Your Anchor Text Here

Put your website address in
Then
Put your desired anchor text in

Google and other crawler based Search Engines see this text as the most important factor in determining search results.

Now go enjoy better rankings


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Kris Koonar is President of Crack Marketing leading a team of Internet Marketing Consultants with over 5 years of experience and 100's of projects. He is also writer of an Internet Marketing Course called The Website MBA Kris can be contacted at 1.877.270.7170 or kris@crackmarketing.com

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/why-search-engines-purging-odp-clone-websites.html http://www.articletrader.com/internet/seo/why-search-engines-purging-odp-clone-websites.html Thu, 02 Feb 2006 00:00:00 -0600
What is Dmoz Directory (ODP )
The Open Directory Project is the largest, most comprehensive human-edited directory on the web. It is owned by "Time Warner" and constructed and maintained by a vast, global community of volunteer editors, and is truly unique in many ways. The Open Directory, also known as DMOZ (the domain name of ODP), is a large, categorized directory of websites and pages, which is staffed by volunteers. Every website and page that is added to the directory has to be manually reviewed before it is included. Since its index is manually constructed and edited, categorization and relevancy is superior to any other index of its kind and equally as unique, is the fact that this data is open and free to the public for replication. As of July 2005, ODP had about 4.6 million listings organized into over 580,000 categories derived from the contributions of some 69,000 editors.

How is this free data been used to make Dmoz Clone?
There are a lot of ODP scripts to make clone of the ODP. These scripts enables you to add live data of the Open Directory Project at dmoz.org to your own website using a very easy to customize template based system. Users can browse and search categories of websites. These scripts that grabs live contents of the Open Directory dynamically and formats them to make your own version of the Open Directory. These are small scripts have few files to just uploaded on your server and you can get Thousands of Dmoz directory pages on your site in your own templates design. These scripts just get live data from Dmoz.org and it has no original new contents.

Does Dmoz Clone bring traffic?
Webmaster do not like Dmoz clone websites as they have not original content rather have duplicate contents and no body will like to link a site or vote a site which has duplicate contents. Most people will not even browse your directory. Most people will just browse 2-10 pages of your directory, they will just leave and never come back.

Why Search Engines are against Dmoz Clone?

There are various reasons which are explained as:

1. There is no Original Content which is required to make a Quality Site.

2. Duplicate contents as all scripts extract live data from Dmoz and create thousands of similar pages on the web.

3. The Dmoz directory has more than 580,000 categories If thousands of site will grab the live contents from Dmoz it will results into creation of millions of similar pages which is making web a junkyard of similar pages with nothing new.

4. The Dmoz clone sites has thousands of pages created on fly with no extra hardwork and lot of spammer are using it for advertising or Google adsense program

5. The lot of webmaster has just created a section of Dmoz to get inbound links from thousands of pages to increase link popularity and search engine ranking

6. Text link advertiser also created Dmoz clone to sell links on thousands of pages to increase artificially link popularity of text link ads buyers.

Which kind of Dmoz clone Search Engine's will Like

Search engines are concerned with presenting quality results to there users If you can modify and enhance the data retrieved from Dmoz and present in unique format it will definitely be preferred by Search Engines, Webmaster and Web Surfers. Google has got its own directory for which it has got data from Dmoz but enhanced by Google technology i.e ranking of sites on each directory page by Page Rank.

Using ODP Clone Scripts just to make simple odp clone will get your site banned from search engines due to duplicate contents. Therefore it is advised not to use this virtually useless script on important sites or sites that rank well on search engines. Lot of ODP Clone Scripts makers sites were banned, because too many websites with duplicate content ( as they all have Dmoz clone) were linked to them. These scripts owner require there site URL to be linked at the footer as "Powered by ..." Which results into link farming or inbound links from similar pages.

Therefore if you want your site or directory to be safe and run for longer times then have original and unique contents in it which will not only make it rank but also get good traffic on your site and increase its popularity.


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Megri Directory ( http://www.megri.com ) is Internet Web Directory has a pre-defined list of rich content and well designed web sites and is compiled by human editors categorised according to subject/topic and is selective.

Source: http://www.articletrader.com ]]> http://www.articletrader.com/internet/seo/link-popularity-strategy-for-new-sites.html http://www.articletrader.com/internet/seo/link-popularity-strategy-for-new-sites.html Thu, 02 Feb 2006 00:00:00 -0600
What is Link and Link Popularity?
The link (hyperlink, or Web link) is a connection from one web resource to another. Internet begins with the hyperlink and a person go from one page to another page by clicking link. Links are the buttons and underlined text on web pages that take you to other pages on click.

What is Link Popularity?
Link Popularity means how much you are known on the internet which can be measured how many sites or web pages linked to you. Link popularity is a measure of both the quantity and quality of sites that link to your site. Link Popularity is the number of quality hyperlinks pointed to your website.

What is Link Exchange?
In Link Exchange basically, we exchange links - you add my link to your website and I will add your link to mine. It is a barter system give link and in return get link .By exchanging links, with theme based sites or authority sites you can increase your websites link popularity and which will results into increase of your website search engine rankings.

What are new site link exchange problems?
For new sites it is quite difficult to get linked with other sites. Even the google takes the site for indexing if it has got few inbound links from other websites. Google says "The best way to ensure Google finds your site is for your page to be linked from lots of pages on other sites..."

In one of the reason for site not listed Google has explained:
"If we have not picked up your site and it has been several months, then it is likely that our spiders are not able to find your site. If you increase the links pointing to the page, Google will likely find your site in the future. "

It is clear that your site will not be listed on Google quickly. Search Engines usually takes news sites very fast if you are linked by other popular related web sites. New site will also not get reciprocal link from other sites because of non popularity or 0 PR (Google Page Rank).

Link building strategy for new site owners

Now what strategy should new sites adopt to get started on the Web? Here are the few one, which will work.

Get Listed on Free Top Web directory
Try to get listed on open directory project DMOZ ( www.dmoz.org.) and also submit your site to Yahoo! by visiting http://docs.yahoo.com/info/suggest/. Be sure to follow their guidelines for listing. The important free directories in addition to dmoz are:
http://www.dmoz.org
http://dir.yahoo.com

Get Links for Your Associates
Try to get link from your associated or friends web sites. If you are in business you can get link from your dealers or business associates. It will also help you in getting theme bases links. In initial stage you can take link from your friends and relative web pages or site although they may not be theme based but at least search engine like Google will find your link and index you.

Free Site Submission Tools
There are lot free site submit tool are available on the Internet. Use them to get listing as for the new site owner it is difficult to find the important search engines. Be careful and do not submit many time to same search engines as they may consider repetive submission it Spam. Further try to keep away from FFA pages as they are treated as 'link farms" by search engines and listing is penalized.

Join Discussion Forum
The Discussion form is another media to get inbound links. Join the Message Board which is related to the theme of your site and if you are expert in your field you can reply the many threads. Be sure to include your URL in your signature and also anchor text to be linked with URL should be your site Keyword. If the message board allows it, you can even include a short promotional blurb about your site at the end of your posts. Even if you do not post try to add your url in profile and it is also an inbound link and is important if from your theme based Forum. Try to add your details i.e city, country name, interest and occupation in profile as it will make your theme based pages where all contents are related to you.

Email based discussion
Email based discussion lists, which are archived on the web in static HTML pages can also be used to boost the link popularity of your site in a similar manner. In this case, the signature file that you use with your email program should contain the URL for your web site.

Reciprocal links request low page rank sites
The New site faces difficulty in exchanging link with high Page Rank Sites. It is better to start exchanging link with sites which are related to your topic or theme of your site even they may have low Page Rank. You will see that there page rank will increase with the time and you will gain.

Link Popularity through Awards
Try to join the award sites. There are many sites which open contest or award of good site design or good content site you can apply for it. If you get a chance to which your brief site content will be published on Award site, which will increase your link popularity.

Major Industry Associations
There are many industrial association sites which publish free listing of there sites. Just find the association site relating to your products or theme of site and get listed.

Signing of Testimonial
Lot of website ask to write testimonial and also add your URL. Just study the site and write brief genuine testimonials about the website. If you will be able to write good, genuine testimonial you are sure to get listed there with your comment. Do not sign guest books with vague comment just to get link.

Discount Offer
You can offer a discount or concession on your good, products and services to anyone who put a small banner or text link back to your site.

Affiliate program
Set up an affiliate program, which is an excellent way to boost link popularity. Your affiliate members will put there affiliate code on there sites which will contain your URL and your will get theme based inbound link.

Free Netcard
Try to make free netcard available on the Internet and your complete detail to make your full information page and inbound link is also important as it is your business card on net.

It is always said better beginning is half done. So if new site adopt the above method to increase link popularity they are sure to build good page rank in the beginning and latter on all higher page rank web sites will be ready to exchange link with you and will result into building of solid link popularity for your site. You should not expect results (Increase in search engine ranking) so fast. Wait for at least 3 month till search engines index you all full site pages.


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Source: http://www.articletrader.com ]]>