Designer Fashion, Recent Trends: Shopper Bags

Keeping on trend this summer is the first thing on every girls mind, after a carefully planned tanning regime of course! Getting the right look for this summer is easy, with prints, metallics and bright colours all being in vogue, ensuring no-one is left out in the style stakes.
Any outfit is instantly lifted by accessories whether they are bracelets, bangles or bags. Any style conscious girl-about town will be keeping up to date with the latest styles on US TV shows such as Gossip Girl and trying to replicate key looks from stylish festival goers. So the right accessories are a great place to start when wishing to replicate the look on a budget.

The hit bag this season is the shopper bag, or tote to those in the know. Large enough to be practical but highly stylish these bags are taking over recent designer fashion, the high street and fashion boutiques. With high profile fans such as Kate Moss, Fearne Cotton, and Chanel's Karl Lagerfeld the shopper is in. What makes these bags such a hit is the summer friendly vibe they exude, big enough for any occasion you can think of, where it be the park, the beach or as their name suggests shopping.

Vintage inspired fashion brand Hooch, are suggesting to fashionistas to ‘Expect the Unexpected' with accessories this summer and make daring statements, such as their bold Payton Shopper Handbag. Hooch is a brand to watch, recently featured in Glamour magazine and quoted as the must have brand of the season by model and style icon Daisy Lowe.

The other great thing about the tote bag, is the stylish storage, meaning you can also be eco-friendly fitting in your purchases when shopping rather than using plastic bags.

The Hooch bold Payton Shopper Handbag can be found on Ultimate Bags website for the special price of £29.99 (£36.00 RPP) While stocks last.