Sean John Fashion, The Domination

One of the top clothing lines considered today by the urban community is a clothing line founded by one of the fore-fathers of hip-hop genre, Sean John Combs. This clothing line is known as the sean john clothing. The sean john clothing is a top urban clothing line founded by the hip-hop mogul Sean John Combs in the height of his success as a hip-hop rapper. Aside from Sean John Combs' apparent talent as a rap singer and song writer, sean john is also know for its fashion. In fact, Sean John Combs was the first to introduce loud, flashy PVC aviator inspired suits and platinum jewelry to the forefront of hip hop in an effort to add a new vivid dimension of color and flash to the videos produced as a marketing tool. This inspired him to make one of the most popular brand of urban clothing lines today, the sean john clothing.

History of Sean John Clothing

It was in 1998 that Sean John Combs decided on launching a signature collection of sportswear under his name sean john. Since the launching, the sean john clothing line have received and enjoyed critical and commercial successes with revenues exceeding $100 million annually. This was mainly because of the support of the hip-hop and entertainment industries that sported some of his best collections of sean john clothing. From a conception that ruled the fashion industry, sean john clothing line quickly grew from a simple urban label to an international brand that covered almost every fashion cultures around the world.

Fame and Expansions

"I always had the idea that I would start my own apparel line, but I wanted to make sure the timing was right and that I had the time to devote to it." It was a popular quote made by Sean John when he first introduced the sean john clothing. Now, because of his endless success in the industry, Sean John Combs often appeared at the award ceremony for the Council of Fashion Designers of America (CFDA) held annually in New York. For five consecutive years since 2000, Sean John has been nominated for its excellence in design. In 2004, Sean John was awarded the CFDA Men's Designer of the Year award.

In February 2001, Sean John produced the first nationally televised runway show during Fall Fashion Week when it simultaneously aired live on E! Television and the Style Network. During fashion week in February 2002, the New York Times ran a front page story on sean john .

Aside from the clothing line, Sean John Combs have also expanded its brand to other industry. One of which is by releasing a fragrance for men under the name Sean John for Him. In November 2008, Combs launched his latest men's perfume under the Sean John brand called I Am King. On November 24th, 2008, he unveiled a new Times Square billboard for the I Am King line to replace his iconic Sean John ad. The giant billboard is currently the largest print ad in Times Square.