What Exactly Bluetooth Marketing Is

What exactly is Bluetooth marketing? It is a short distance communication technology that primarily developed to replace cables connecting portable or fixed devices. It is also known as “proximity marketing”. Two main characteristics of this technology is its low power and low cost. It is the process of transmitting promotional content through this wireless technology to prospective customers. To spread Bluetooth message or file a Bluetooth product is needed.

Data That Can Be Sent Over Bluetooth
• Images
• Plain text
• Audio-video
• Vouchers
• Games
• Animated wallpapers

Reasons for Using Bluetooth Marketing

It is Flexible – You can exchange all sort of content.

Low Cost – Each and every Bluetooth message has been sent or received free of cost whether you send 1 or 10,000.

Multiple Uses – It can be used to enhance and support the efficiency of existing advertising, such as billboard advertising or high street leafleting, as well as on its own via being placed in stores or main locations.

Appropriate Places to Use
• Point of sale (POS) Promotions – If Bluetooth device is fitted in a shop, people with Bluetooth enabled technology will automatically receive message from the store. It might be special promotion and is often enough to cheer the recipient to visit the store.
• Field Promotions – moveable units can be carried by promotional staff, automatically sending Bluetooth messages to anyone within the locality of the staff. This is specifically effective when joint with leafleting.
• Billboard Advertising – By fitting Bluetooth transmission device with billboard poster you will be able to interact with the people with the locality of your poster.

How much does it cost?
Real potential of Bluetooth marketing lies in its low price. Unlike SMS marketing it charge nothing to send message via Bluetooth. This is also known as Bluetooth mobile marketing. Bluetooth marketing companies earn their money via keeping their Bluetooth marketing devices in center locations like retail stores and selling advertising space on them.

BluetoothMarketing.ae is an innovative mobile marketing service offered by Image Matters Advertising. Whether you are looking for mobile marketing or POS promotions, use Bluetooth marketing services to get best possible results.

Bluetooth Marketing is an innovative Mobile Marketing service offered by Image Matters Advertising. Whether you are looking for Bluetooth Mobile marketing or POS promotions, use Bluetooth marketing services to get best possible results.

Ashish(SEO Consultant)
Mobile Marketing,
Bluetooth Mobile Marketing